AWARENESS AND PERCEPTION AMONG IUKL ACADEMICIANS TOWARDS THE ISSUES OF SUSTAINABILITY FOR MALAYSIAN PALM OIL INDUSTRY

Abstract

Oil palm cultivation currently is one of the most controversial issues in worldwide in terms of sustainability. The aims of this research was to determine the preferred cooking oil consume by IUKL academicians. Besides that, it was also to determine the awareness and perception levels among IUKL academician towards the issues of sustainability in Malaysian palm oil industry. In this study, 150 sets of questionnaires were distributed manually to IUKL academicians. This questionnaire was divided into three sections. Section 1 
about demographic information, section 2 about awareness level and section 3 was about perception level. The data gathered from the questionnaires were administered and analysed using Independent t-Test by using SPSS software. The result from this study showed that there is no significant difference between demographic information on awareness and perception towards the issues of sustainability in Malaysian palm oil industry. From this study, it is shown that the awareness among IUKL academicians was high towards the issues of sustainability in Malaysian palm oil industry. In future, it is recommended for researchers or academicians to determine the level of awareness and perception among students towards the issues of sustainability in Malaysian Palm Oil Industry as to promote sustainable agriculture and give positive reaction towards this ‘golden crop'.

Keywords: Awareness, Perception, Oil Palm Industry.