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Vol 4 No 1 (2026)
Articles
Dual-Path Impulse buying in Tiktok E-Commerce-The Role of Logistics Commitment
Yuan Zhang*, Wah Kian Mooi, Prof. Ming Zeng (Author)
Open Access PDF
1-22
DOI:
https://doi.org/10.63646/j.jbda.2026.040101
Identification of Urban Last-Mile Courier Delivery Stops Using GPS Trajectory Data
Wei Zhang, Jing Liu, Hao Chen, Mei Wang* (Author)
Open Access PDF
23-43
DOI:
https://doi.org/10.63646/jbda.2026.040102
Data-Driven Risk Modeling and Profit Optimization in Omni-Channel E-Commerce Supply Chains Under Demand Uncertainty and Information Asymmetry
Wei Jiaming, Marcus T. Okonkwo* (Author)
Open Access PDF
44-67
DOI:
https://doi.org/10.63646/j.jbda.2026.040103